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Evidence Guide: SIRXMER303 - Coordinate merchandise presentation

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

SIRXMER303 - Coordinate merchandise presentation

What evidence can you provide to prove your understanding of each of the following citeria?

Instruct and coordinate staff.

  1. Communicate and demonstrate store display standards and requirements to staff.
  2. Identify occurrence and timing of promotions and special events and inform staff.
  3. Identify items to be advertised or promoted, according to store merchandising policy and inform staff.
  4. Identify appropriate timing for dismantling and disposing of displays and inform staff.
Communicate and demonstrate store display standards and requirements to staff.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify occurrence and timing of promotions and special events and inform staff.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify items to be advertised or promoted, according to store merchandising policy and inform staff.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify appropriate timing for dismantling and disposing of displays and inform staff.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Supervise construction and maintenance of presentations.

  1. Plan and coordinate promotions and special events as directed by management.
  2. Plan and supervise construction and maintenance of displays in order to achieve balance and visual impact.
  3. Ensure product or service display information accurately depicts product or service being promoted.
  4. Ensure displays are completed according to required time schedule, with minimum disruption to customer service and traffic flow.
  5. Ensure displays are constructed and maintained in a safe and secure manner.
  6. Regularly monitor replenishment of merchandise and rotation of stock on store displays and take action as required.
Plan and coordinate promotions and special events as directed by management.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Plan and supervise construction and maintenance of displays in order to achieve balance and visual impact.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Ensure product or service display information accurately depicts product or service being promoted.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Ensure displays are completed according to required time schedule, with minimum disruption to customer service and traffic flow.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Ensure displays are constructed and maintained in a safe and secure manner.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Regularly monitor replenishment of merchandise and rotation of stock on store displays and take action as required.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Implement merchandise pricing.

  1. Implement store policy and procedures in regard to pricing and ticketing.
  2. Identify current prices for products and services and amend according to store policy.
  3. Inform team members of price changes and current pricing policies.
Implement store policy and procedures in regard to pricing and ticketing.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify current prices for products and services and amend according to store policy.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Inform team members of price changes and current pricing policies.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Review merchandise presentations.

  1. Evaluate promotions or special events against sales turnover and store presentation standards.
  2. Evaluate merchandise presentation against sales turnover and store presentation standards.
  3. Provide management with feedback in regard to improvement of store marketing and promotional activities.
Evaluate promotions or special events against sales turnover and store presentation standards.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Evaluate merchandise presentation against sales turnover and store presentation standards.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Provide management with feedback in regard to improvement of store marketing and promotional activities.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Evidence Guide

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the following is essential:

implements and instructs staff regarding store display, merchandising, ticketing and pricing policies and procedures

coordinates and monitors display, promotion and presentation of merchandise according to store policies and procedures and legislative requirements

identifies products to be advertised or promoted according to store merchandising policies

coordinates construction and maintenance of displays within time schedule set in regard to advertising, catalogues, special offers and in-store promotions in a safe and secure manner

informs staff of pricing policies, promotions, special events, display standards and requirements, and timing for dismantling and disposing of displays

evaluates and reports effectiveness of store merchandising and promotional activities to management and staff as required by store policies and procedures.

Context of and specific resources for assessment

Assessment must ensure access to:

a real or simulated retail work environment

pricing and ticketing equipment

merchandise for display

display materials and props

relevant documentation, such as:

store policy and procedures manuals on merchandising

WHS requirements

manufacturer instructions and operation manuals on electronic ticketing equipment

legislation and statutory requirements

industry codes of practice

a work team.

Method of assessment

A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:

observation of performance in the workplace

third-party reports from a supervisor

customer feedback

answers to questions about specific skills and knowledge.

Guidance information for assessment

Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended.

Required Skills and Knowledge

Required skills

communication and interpersonal skills to:

give instructions

provide feedback to management through clear and direct communication

provide information to staff

share information

use and interpret non-verbal communication

use language and concepts appropriate to cultural differences

literacy and numeracy skills to:

prepare machine or manual labels and tickets

present and price merchandise

read and interpret store policies and procedures

observation skills to assess display and presentation compliance with visual merchandising standards

technology skills to operate and maintain electronic labelling and ticketing equipment

team leadership skills to:

instruct and support staff

supervise staff activities

Required knowledge

availability and use of materials

correct storage procedures for labelling and ticketing equipment and materials

load-bearing capacity of fixtures and display areas

location of display areas

manufacturer specifications for the use of electronic labelling and ticketing equipment

occurrence and timing of store promotions, including advertising, catalogues and special offers

pricing procedures, including GST requirements

principles and techniques of interpersonal communication skills

principles of display and design

procedure for accessing information and implementing price changes

relevant industry codes of practice relating to coordinating merchandise presentation

relevant legislation and statutory requirements relating to coordinating merchandise presentation, including Australian Consumer Law

relevant work health and safety (WHS) legislation and codes of practice

store policies and procedures in regard to:

efficient use of resources

merchandise range

merchandising, pricing and ticketing

minimum stock levels required

stock rotation and replenishment

storage of stock

store promotional themes

Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the individual, accessibility of the item, and local industry and regional contexts) may also be included.

Display standards and requirements may include:

maintaining existing displays

safety

setting up new displays

ticketing and display signage.

Staffmay be:

from a range of social, cultural and ethnic backgrounds

from within or outside own work team

fulltime, part-time, casual or contract.

Displays may be located in a variety of areas, including:

fixtures on floor

interior or exterior

permanent or temporary

publicly accessible areas

shelves

walls

windows.

Display informationmay include:

discount information

price

product brand

special guarantees

product characteristics, such as:

size

weight capacity

materials.

Customers may include:

internal and external contacts

new or repeat contacts

people from a range of social, cultural and ethnic backgrounds

people with varying physical and mental abilities.